Keeping the authentic spirit of Le Concheur by creating a simplified version of the C letter combined with a sleek & clean sans serif typeface that gives the brand expression a modern update.
Rebranding: Keeping the authentic spirit of Le Concheur by creating a simplified version of the C letter combined with a sleek and clean sans serif typeface that gives the brand expression a modern update, and an advantage in the market. Introducing the gold color to the brand collaterals along with the different shades and tints gives the identity the elegance and warmth presented in every piece of chocolate
